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SEEKING FARMERS FOR A PAID STUDY ON DIGITAL FARM MARKETING

the University of Illinois Urbana-Champaign

Mar 30, 2026

online interview

Researchers at the University of Illinois Urbana-Champaign are seeking farmers for an online interview.

This study investigates your perceptions of using digital tools to promote your farm, such as products, events, activities, on-farm experiences, or special announcements.


Participants must:

  • Be at least 18 years old.

  • Live in the United States.

  • Operate a small- or medium size farm.

  • Currently have an active social media account for their farm to promote the farm or its product

  • Willing to provide the name of their farm's public social media account, so researchers can review public posts for research purposes


  • Location: Zoom

  • Duration: about 60 minutes

  • Compensation: 40



https://illinois.qualtrics.com/jfe/form/SV_5b4HeeQVVKzcou2


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